Leaders

Winnie Cheah
Master District Director
Title : Master District Director, Premier Leader, MDRT Consultant
Year Joined : 1997
Years of Experience : > 15 years
Education : Degree in Business Administration
Industry Certifications : CFP®, ChFC®, Dip SCI
Notable Achievements : COT, Life MDRT, Pinnacle Club, PWM
Specializations : Corporate-Solutions, Financial-Planning, General-Insurance, Legacy-Planning
Hobbies : Learning from industry leaders, Reading
Title : MDRT Consultant
Winnie Cheah
Master District Director

“In the face of obstacles, instead of asking: what’s wrong? Ask instead: what’s next.
-Winnie Cheah

Winnie's Story

It was during 1997 Asian Financial Crisis that I made the bold move to join the Insurance Industry. There was no looking back ever since. I faced many obstacles transiting from Banker to Advisor and I am grateful for supportive clients who have given me the opportunity to partner with them in their financial planning journey. I embrace life with an attitude of excellence and firmly believe that success is by design. Other than the mentors who have guided me, I am thankful for the many veterans ahead of me who have penned down their greatest lessons in books – which has brought me to where I am today. My dream eventually is to write and publish my own book.

Read More About What Others Have To Say About Winnie

“I was unable to claim on my policies due to poor advice from my previous advisor. I was introduced to Winnie and she focused on understanding my concerns before recommending any solutions. I was convinced of her sincerity and eventually entrusted my family's insurance planning to her.”
-Cami Soh, Director of Operations

“I was serviced by Winnie since Army and it took me a while for me to appreciate the benefits of financial planning. Without her relentless follow-up, I would not have gone to the extent of systematically planning my retirement years and children's education.”
-Ken Lee, University Professor

“Winnie delivers her service through sound advice, prompt response and an immaculate claims process supported by her staff.  I am very assured of the level of commitment Winnie has for all clients despite the many hats she has to wear.”
-Jeslyn Phua, Senior Executive


Dovanson Quah
Financial Services Associate Director
Title : Financial Services Associate Director, Premier Leader
Year Joined : 2012
Years of Experience : 5-10 years
Education : Degree in Electrical & Electronics Engineering
Industry Certifications : AFP
Notable Achievements : Centurion, MDRT, Pinnacle Club
Specializations : Corporate-Solutions, Financial-Planning, General-Insurance
Hobbies : Football, Photography, Singing
Title : Premier Leader
Dovanson Quah
Financial Services Associate Director

Love as you would have others love you.
-Unknown

Dovanson's Story

I was an undergraduate when I first joined AIA as an FSC as a way of earning extra allowance. However, over the years, I found a sense of belonging to Win Financial and a burning passion for the career. Upon graduation, I was offered to work in Australia to join my father in a Japanese Engineering MNC, which I turned down after much consideration. I had witnessed sufferings that a family would go through without proper financial planning, but more often than not, this realization comes too late for many, and the price to pay becomes too high. Therefore, it has since then been my plan to educate as many people as possible on the importance of having proper financial planning.

Read More About What Others Have To Say About Dovanson

“I have known Dovanson for almost half of my life and his reliability and patience have been unwavering. He is a big help in getting my finances in order - always willing to go the extra mile even though there is nothing in it for him. I am clueless and fazed about financial planning, and he took the effort to explained in the most simplistic manner to the point till I finally understood - kudos to that.”
-Cheryl Lim, Associate Director, Advertising

“Dovanson and I have known each other since secondary school. I approached him to handle my AIA policies as I preferred someone familiar. Dovanson plans for me according to my current situation. He had even advised me not to take up any policy at some point in time because I was well covered. This is the mark of a truly professional financial advisor.”
-Chew Sin Kiat, IT Security Specialist

“Being part of Spartans Advisors made me realised how fortunate I am to be groomed and nurtured under the wings of Dovanson. I am extremely grateful for his selflessness and patience. Such servant leadership has brought out the best in me. To my boss and mentor Dovanson, you deserve an extra note of thanks for bringing me to where I am today!”
-Chermayne Tng, Career Consultant


Kevin Toh
Financial Services Associate Director
Title : Financial Services Associate Director, Premier Leader, MDRT Consultant
Year Joined : 1995
Years of Experience : > 15 years
Education : Diploma in Electronic Engineering
Industry Certifications : AFP, AFC, Dip SCI
Notable Achievements : Centurion, Life MDRT, Pinnacle Club, PWM
Specializations : Financial-Planning, Legacy-Planning
Hobbies : Golf
Title : MDRT Consultant
Kevin Toh
Financial Services Associate Director

“Ask not what the country can do for you, ask what you can do for your country.
-John F. Kennedy

Kevin's Story

I was formerly a Guards Officer before I made a career switch in 1995 to become an AIA FSC. In my 24 years with AIA, I qualified for many prestigious awards, such as Life and Qualifying member of Million Dollar Round Table. Moving on to Agency Management in 2015, I am now also involved in recruitment training and performance management. I personally embrace the philosophy of work-life harmony. An FSC should not only commit to serving his clients, but take care of his family and serve the nation too. Personally, I love talking about life with my son outside of work hours, and playing a game of golf with my friends and clients as a form of exercise.

Read More About What Others Have To Say About Kevin

“I have known Kevin for the last 10 years. He displays professionalism in his conduct and is knowledgeable in financial planning. Kevin’s business is client centric. He takes time and effort in developing a solution customised specifically for your needs. If you would like a peace of mind against potential risks, Kevin is your guy!”
-Cephas Ong, Army Major

“Attentiveness, knowledge and genuine interest in achieving the best for clients is what sets Kevin apart. What impressed me was the fact find process Kevin took to understand my life goals and needs, before he curated a plan that is within my means. I will be glad to recommend Kevin to anyone looking for a stable and experienced advisor.”
-Deborah Koh, Lieutenant Colonel

“I have been under the leadership of Kevin for over 3 years and what I admired in him is his professionalism, experience and conviction in the industry. He not only guides but willingly shares his knowledge and wisdom to grow us. He never fails to remind us to conduct our business with empathy and integrity, especially in giving advice to clients.”
-Mavic Miyahara, Financial Services Consultant


Melvyn Tham
Financial Services Associate Director
Title : Financial Services Associate Director, Premier Leader
Year Joined : 2013
Years of Experience : 11-15 years
Education : Diploma in Chemical Process Technology
Industry Certifications : ChFC®, CLU®, IBF Advanced
Notable Achievements : Million Dollar Club, Pinnacle Club
Specializations : Financial-Planning, General-Insurance
Hobbies : Badminton, Playing and doing art with kids
Title : Premier Leader
Melvyn Tham
Financial Services Associate Director

“I am the master of my fate, I am the captain of my soul. I am Invictus!
-William Ernest Henley

Melvyn's Story

I was formerly a Bancassurance Specialist when I first joined the Insurance Industry in 2008, before becoming a Financial Services Manager at Win Financial. Even as a manager, my mission stays to assist individuals and organizations fulfil their financial objectives by recommending only the best solutions, which I would personally take if I was in their position. Being in the Insurance Industry allows me to not only help those in need but also grow myself as an individual. A work accomplishment I am most proud of is being appointed as the Industry Representative and Honorary Secretary of Insurance and Financial Practitioners Associate of Singapore (IFPAS). Apart from work, I love to play badminton to maintain a healthy lifestyle.

Read More About What Others Have To Say About Melvyn

“Melvyn is professional, detailed and knowledgeable. Before he came along, my policies were in a mess! Melvyn offered to bring everything home to tidy up for me. He summarized my plans in an easy to comprehend manner which I believe took him many nights. I am so thankful and relieved to know where I stand now in terms of my financial planning situation.”
-Ser Choon, HOD

“Melvyn is a leader who caters his coaching towards his FSC’s unique strength and circumstance. Through him, I cleared many doubts and gained great confidence as an insurance professional. Our training sessions felt more like peer learning and he is very receptive to new ideas. He allows room for mistakes which gives me assurance to venture into the unknown. Melvyn always encourages his team to engage in continual learning so we can set ourselves apart from the rest!”
-Shipra Goel, Financial Services Consultant


Junxiong
Financial Services Associate Director
Title : Financial Services Associate Director, Premier Leader
Year Joined : 2003
Years of Experience : > 15 years
Education : Degree in Engineering
Industry Certifications : ChFC®, IBF Advanced
Notable Achievements : Hall of Honour, Pinnacle Club, Superstar Gold
Specializations : Corporate-Solutions, Financial-Planning, General-Insurance
Hobbies : Basketball, Travelling
Title : Premier Leader
Junxiong
Financial Services Associate Director

Service to others is the rent you pay for your room here on earth.”
-Muhammad Ali

Junxiong’s Story

I initially joined AIA as an FSC to earn extra income during my undergraduate days in NTU. But it eventually grew into a commitment to help people I crossed paths with. With more than a decade of experience in the financial services industry, I understand the common financial concerns that individuals and families go through during their different stages of lives. As an FSC, I am committed to ensuring that all my clients’ financial planning needs are well taken of. When I helped a client claim a $1 million hospitalisation bill for end-stage Lymphoma, it was then that I saw how meaningful my job was. As cliché as it may sound, to be a good FSC takes dedication and sincerity.

Read More About What Others Have To Say About Junxiong

“I was on the lookout for insurance coverage for my family members and myself when I first knew Junxiong. During our first meetup, he listened to our concerns and highlighted the gaps in our financial plans. He only recommended policies that matched our needs. Through the years, Junxiong helped us tie through difficult times when our loved ones were sick and hospitalized. Junxiong is an advisor that genuinely cares!”
-Zhu Sheng Jie, Teacher

“Junxiong managed my insurance policies since I was in the army. He was sincere in his approach and never recommended me to take anything more than I could afford. Today, Junxiong is the trusted planner for my family and extended family. We really value this relationship and his sound advice on financial related matters.”
-Marcus Lim, Manager

“I have been mentored by Junxiong ever since I first joined AIA. Junxiong joined AIA since 2003 and has strong conviction in his role as a trusted advisor towards his clients. A selfless manager who leads by example, Junxiong never hesitates to share his knowhow and skills with his team members which has been instrumental in my growth as an advisor.”
-Ron Jacob, Financial Services Consultant


Paul Chee
Financial Services Manager
Title : Financial Services Manager, Premier Leader
Year Joined : 2001
Years of Experience : > 15 years
Education : Degree in Political Science (Honours) & Church Ministry
Industry Certifications : CFP®, ChFC®
Notable Achievements : Superstar Gold
Specializations : Corporate-Solutions, Financial-Planning, General-Insurance
Hobbies : Read, Spend time with family, Travel
Title : Premier Leader
Paul Chee
Financial Services Manager

“The challenge of leadership is to be strong, but not rude; be kind, but not weak; be bold, but not a bully; be thoughtful, but not lazy; be humble, but not timid; be proud, but not arrogant; have humour, but with folly.”
-Jim Rohn

Paul's Story

I joined AIA as an Undergraduate FSC in 2001, and culminating in my present role as an agency manager. I’ve had the privilege of speaking at various functions; sharing my knowledge and experience with fellow practitioners and the general public at large. My passion lies in inspiring my clients and junior consultants to be financially free. To remain at the cutting-edge of the industry, I regularly upgrade my knowledge. I believe that Financial Planning is not about the “product”, but all about the “person”. Therefore, being able to provide better quality advice and service to my clients is of utmost importance to me. As a devoted Christian, I strive to live by the values of Integrity, Dedication and Professionalism.

Read More About What Others Have To Say About Paul

“Paul has been my trusted Advisor for over fifteen years. He reliably planned for me as my needs changed, from buying my first home to having my firstborn, then my second. I will always take his prudent recommendations.  He is also always prompt and efficient during claims. I totally recommend him!”
-Carolin Wong, Senior Marketing Manager

“Paul always responds promptly. He patiently guided me when I contacted him after many years. I indicated to buy a new plan but he firmly advised me to consider my overall needs instead of comparing yields and premiums. Being knowledgeable and responsible, he explained why certain plans do not suit my needs. Anyone can rely on Paul for excellent financial advice.”
-Koh Siew Min, Managing Consultant

“I joined Paul before entering university. As my mentor, Paul unconditionally encourages and motivates me to pursue my dreams. Paul is a patient leader and he has never unduly stressed me. Instead, he walks alongside and supports me like a big brother. His analytical insights help me to constantly improve myself. Thank you, Paul for your mentorship and guidance in my career journey.”
-Duke Cheng, Career Consultant


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